Mari-Liis Orav

Mari-Liis Orav

Senior Associate
Tallinn, Estonia

Mari-Liis Orav primarily focuses on personal data protection law. In addition to data protection law, Mari-Liis concentrates on intellectual property and IT law, where she advises clients on matters such as licensing and transferring intellectual property rights, trademark disputes, confidentiality, software development, etc.

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  • About

    Mari-Liis Orav primarily focuses on personal data protection law. She has extensive practical experience in advising clients from various sectors, among them being IT, financial, hospitality, retail, e-commerce, employment, real estate, industrial, regarding the EU General Data Protection Regulation (GDPR), as well as other data protection laws, such as e-privacy. Mari-Liis assists clients comprehensively, starting from conducting data protection trainings, carrying out compliance analyses, drafting and reviewing documents, assisting in negotiations, supporting the work of data protection officers and in-house lawyers, as well as representing clients in the Data Protection Inspectorate. Her approach to data protection is uniquely versatile because of her additional prior experience from the public sector, with the European Data Protection Supervisor.

    In addition to data protection law, Mari-Liis concentrates on intellectual property and IT law, where she advises clients on matters such as licensing and transferring intellectual property rights, trademark disputes, confidentiality, software development, etc.

    As a guest lecturer, Mari-Liis teaches intellectual property law to master’s degree students of Estonian Business School’s and Estonian Academy of Music and Theatre’s joint curriculum for cultural management. She has also taught data protection as a guest lecturer in Estonian Business School and Estonian Entrepreneurship University of Applied Sciences, and intellectual property and IT in the Institute of Computer Science in the University of Tartu. 

    Mari-Liis is the only member representing Estonia in the International Network of Privacy Law Professionals (INPLP), a not-for-profit international network of qualified professionals providing expert counsel on legal and compliance issues relating to data privacy and associated matters. Among other things, Mari-Liis and the other members of the INPLP continuously provide privacy updates in the INPLP’s website’s news section (https://inplp.com/latest-news/).

  • Major Projects
    • 08.11.2022

      TGS Baltic advised the founder of SpiderFoot, a best-in-class provider of open-source intelligence, attack surface management and digital investigations

      TGS Baltic advised on the sale of SpiderFoot to Intel 471 Inc., the premier provider of cybercrime intelligence for leading security, fraud, and intelligence teams in the world.

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    • 21.09.2022

      TGS Baltic advised on a EUR 11.6 million investment transaction in Estonia

      TGS Baltic advised the venture capital fund Inventure on leading the financing round by which EUR 11.6 million was raised for the startup Jobbatical, which provides relocation and immigration services for international companies.

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    • 18.05.2022

      TGS Baltic advised Truffle Capital on leading a 5.5 MEUR investment into insurtech startup Cachet

      Law Firm TGS Baltic advised the European fund Truffle Capital SAS on leading a 5.5 MEUR investment round into startup Cachet, which provides smart insurance solutions. TGS Baltic advised the client during the entire transaction, from legal due diligence of Estonian companies to drafting and negotiating the transaction documents and closing the investment.

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    • 27.04.2022

      Successfully represented AS Tartu Agro in Supreme Court

      TGS Baltic senior associates Triin Kaurov and Triinu Järviste represented AS Tartu Agro in the Estonian Supreme Court as a result of which, the Ministry of Rural Affairs must give out a legal opinion concerning the decision of the European Commission on unlawful state aid made against Tartu Agro. The team also included Mari-Liis Orav and Robin Luts.

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    • 10.04.2022

      TGS Baltic advised LHV Pension Funds on the acquisition of the first office building in Estonia designed according to the Green Building concept

      TGS Baltic experts advised LHV Varahaldus AS which manages LHV Pension Funds on acquiring the registered immovable located at Sõpruse pst 157, Tallinn, Estonia.

      Varahalduse Kinnisvarainvesteering 004 OÜ, which belongs to LHV Varahaldus AS, entered into a contract with OÜ Sõpruse 157 to acquire the registered immovable located at Sõpruse pst 157. The owner of Varahalduse Kinnisvarainvesteering 004 OÜ is LHV Group, which is listed on the Tallinn Stock Exchange, through LHV Varahaldus.

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    • 31.03.2022

      TGS Baltic advised ZAKA Startups who led the Alpha AR investment round

      TGS Baltic advised ZAKA Startups on leading a EUR 728,000 investment round in Alpha AR OÜ. Alpha AR plans to use the raised financing to develop its 3D-modelling platform.

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    • 10.01.2022

      TGS Baltic advised the City of Tartu and Tartu 2024 Foundation on granting support concerning the European Capital of Culture Tartu 2024 programme

      TGS Baltic is proud to announce that we advised the City of Tartu and Tartu 2024 Foundation on organising the European Capital of Culture Tartu 2024 programme. TGS Baltic’s team consisting of Triinu Järviste, Triin Kaurov, Mari-Liis Orav, Peeter Viirsalu, and Katri Paas-Mohando advised Tartu 2024 Foundation and the City of Tartu on preparing for and carrying out the European Capital of Culture Tartu 2024 project support.

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    • 09.09.2021

      TGS Baltic advised the venture capital fund OTB Ventures as the lead investor in Fractory’s 7.5 MEUR Series A round

      The transaction is the first investment of the venture capital fund OTB Ventures in Estonia and is also one of the largest early-stage capital raisings in Estonia. OTB Ventures operates mainly in Central and Eastern Europe and focuses on early-stage high-tech start-ups. With the investment, the start-up Fractory, which is developing a cloud-based metal work ordering platform, plans to grow its team and enter new markets in the USA, France, and Italy.

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    • 05.01.2021

      TGS Baltic assisted investment company De Maria Project in acquisition of Energate

      TGS Baltic assisted investment company De Maria Project in the acquisition of Energate, a natural gas distribution, sales and network development company in Estonia, from a group of private financial investors led by investment company Capital Mill.

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    • 24.11.2020

      We are advising a US Nasdaq listed leading business-to-business supplier of internet gaming software-as-a-service solutions Gan Limited on acquisition of online gaming platform Coolbet

      TGS Baltic are advising Gan Limited on all Estonian law aspects, from conducting legal due diligence and advising on regulatory matters to assisting the client in the finalisation of the transaction documents.

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    • 12.11.2020

      We advised Estonian-based international software company Timetrix

      Senior associates Mari-Liis Orav and Kärt Raud advised Estonian-based international software company Timetrix on drafting their licensing and related IT-services agreements.

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    • 10.06.2020

      TGS Baltic successfully represented a client in the Supreme Court of Estonia

      We successfully represented a client in the Supreme Court of Estonia in connection with the fact that a company was refused registration on the grounds that the word “construction” in its name is protected as a trademark.

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    • 05.02.2020

      We advised Nasdaq-listed fintech company Opera on the acquisition of Pocosys

      TGS Baltic advised the Opera group, which is listed on stock exchange Nasdaq in the USA, on entry into a contract of purchase for the acquisition of fintech company Pocosys and its sister company, a licensed payment institution, Pocopay from Poco Holding where Indrek Neivelt has a large shareholding.

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    • 10.11.2019

      TGS Baltic advised the shareholders of OÜ Eesti Digiraamatute Keskus in selling a majority shareholding to a leading Russian publisher OOO “LITRES”

      TGS Baltic advised the shareholders of OÜ Eesti Digiraamatute Keskus in selling a majority shareholding in OÜ Eesti Digiraamatute Keskus to OOO “LITRES”, a leading Russian publisher as well as no. 1 ebook distributor and seller in Russia.

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    • Advising a software development, design and data science services provider

      Advising a software development, design and data science services provider on relevant data protection topics, including geolocation data and anonymisation.

    • Drafting a legal opinion to a trust service provider

      Drafting a legal opinion to a trust service provider about the roles and obligations in processing personal data under a cooperation agreement.

    • Drafting GDPR-compliant documentation

      Drafting GDPR-compliant documentation (e.g privacy and cookie notices, consents, data processing agreements, registries of processing activities, internal policies and procedures) for a leading distributor of medical supplies in Northern Europe, an international cloud-based management software provider, one of the largest car sale database managers in Estonia, one of the largest real estate developers in Estonia, a tokenised exchange platform, a multinational financial services platform, the Estonian unit of one of the biggest agricultural companies in the Baltics, several rental work services providers, etc.

    • Carrying out GDPR compliance analyses and giving recommendations to various companies

      Carrying out GDPR compliance analyses and giving recommendations for achieving compliance to various companies from different sectors, including one of the largest car sale database managers in Estonia, one of the largest retail chains in Estonia, one of the largest real estate developers in Estonia, one of the largest spa hotels in Estonia, the Estonian unit of one of the biggest agricultural companies in the Baltics, the Estonian unit of a global IT and business service provider, a mobile payment services provider, a loan provider.

  • CV

    Memberships

    2014
    Estonian Bar Association

    Professional career

    Since 2019
    Senior Associate, law firm TGS Baltic
    2017–2019
    Associate, Senior Associate, law firm PricewaterhouseCoopers Legal
    2013–2017
    Lawyer, Associate, law firm Glimstedt
    2013
    Legal Intern, Global Technology, Outsourcing & Privacy Group, law firm Hunton & Williams LLP (Brussels)
    2012–2013
    Legal Intern, European Data Protection Supervisor, Policy & Consultation Unit (Brussels)
    2009
    Intern, Office of the Chancellor of Justice of Estonia

    Education

    2012
    University of Groningen, Faculty of Law, European Law, LLM
    2011
    Tilburg University, Law School, European and International Law (Erasmus Student Exchange Program)
    2011
    University of Tartu, Faculty of Law, BA
    2009
    American Institute on Political and Economic Systems (AIPES), Interdisciplinary Course in Political Economy
  • Publications